Objective-Sea, game on.
So what is this Objective-Sea nonsense?
In spring 2013 we are taking 25 mobile app developers out to a deserted island for a televised gameshow. Contestants will compete in a hackathon spanning 72 hours to win fantastic prizes whilst having an experience of a lifetime.
The aim is to create cool apps and have fun.
Can anybody join in?
Contestants must be part of a team. The 5 teams will represent England, Ireland, Scotland, Wales and a fifth ROW team consisting of contestants from the 'rest of the World'. We will be announcing further information and details about how to enter in November 2012.
Sounds good, but why should I give you my cool ideas?
We value your ideas, but they are, and will remain yours. Intellectual property will remain with the team indefinetely. Each team member will sign an agreement, declaring that all rights and ownership of 'ideas' are to be shared amongst the team.
So, this is just for developers right?
Apps will be judged on lots of criteria, including relevance to theme (theme to be announced on day one of hackathon), innovation, technical understanding and design. Therefore, designers with mobile experience are also encouraged to apply.
What can I win?
As well as treasure chest full of cash for the winning team, you will also receive financial and on-going support to launch your product. All revenues from the sales of your app will also be divided between the winning team. Also, let's not forget what a great advert for your app the TV show will be.
So is this a reality TV show?
We are committed to making sure that the show doesn't become a reality TV show based around the humiliation of contestants. Nobody will be voted off or belittled. This is not dancing celebrity apprentice devs in a jungle... on ice. Objective-Sea will be a great platform to launch a fantastic new product and show the world your talents. The show will also go a long way to demonstrate that creating a good app isn't something that takes a few hours.
It's more fun to be a pirate than to join the navy
Steve Jobs - 1982